IncontinenceSource

October 10, 2011, Durham, NC - Prime Life Fibers recently launched a totally redesigned website for its Eversures and Wearever brands that will make it easier for customers to get information and place orders online.

“We wanted to make it simple for customers to learn about our products and order and reorder them easily,” said Kevin Deerin, Director of Internet Sales and Operations of Prime Life. “Our new website lets someone quickly find the product he or she is looking for, get details about that product and place an order.”

Prime Life manufactures and distributes incontinence underwear that is washable and reusable under its Wearever brand. The company also manufactures and distributes Eversures bed pads and diabetic socks, under the Buster Brown name.

“Many of our customers are seniors or caregivers, and we wanted the website to be as user-friendly as possible,” said Deerin. “The new design is already getting a good response for us.”

The new eversures.com site was designed by Groove Commerce of Baltimore. Groove developed the site in concert with Prime Life with the goal of dramatically increasing traffic and sales.

Visit the newly launched website at www.eversures.com to view the latest products from Prime Life Fibers.

About Prime Life Fibers
Prime Life Fibers has been in business for 16 years, and the Wearever brand of reusable incontinence underwear is among the largest selling in the U.S.

To learn more about Prime Life Fibers or their line of products, please visit www.eversures.com or call 866-379-8198.